Pricing can determine whether your business succeeds or fails.

Pricing your products and services can be tough.

Set prices too high, and you miss out on valuable sales. Set them too low, and you miss out on valuable revenue. It is one of the most important but least understood marketing decisions.

To get this right, it’s critical to use financial reporting and insights to guide your decisions. You also need a good understanding of the many different pricing strategies that you can choose from for your products and/or services. We will look at a variety of common pricing strategies in this course.

Once you determine the right pricing strategy, your profit margins could increase.

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Pre Sale Until 18 October 2021

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Get to know your Instructor

Kylea Martin is a Financial Strategist who boasts numbers among her many superpowers.

She can decode your business data and transform it into information you can readily understand.

A Certified Practising Accountant, Kylea leads the Financial Services team at Total Eclipse Agency. Kylea brings this knowledge to you in a range of courses that you can understand and implement for your business.

Kylea Martin

Financial Strategist and Director

By the end of this course you will learn

  • Definition of Pricing

  • Pricing Models/Strategies

  • Choosing a pricing model/strategy for your Business

  • How customers perceive price and value

  • Ways to add value that boost margins, not costs